“What is this magic?” – Me, about ten seconds into this song “Vyzee”.

Confusingly, SOPHIE is actually a dude named Samuel Long.

He loves the experiential side to music. Like so many producers, he remained anonymous for some time. For a Boiler Room set, he even pretended to be his own bodyguard while Ben Woozy mimed his DJ set.

A character, to be sure, with music to match.

Indeed, “Vyzee” does sound like silicon products being rubbed together. To add to the whole experience of SOPHIE, his music isn’t just auditory, it’s literally AND figuratively tactile. There’s something so plastic, shiny and sexual about it. It’s almost slightly uncomfortable – reminding me of plastic covers on new furniture. That kind of uncomfortable.

It’s perfectly encaptured in these lyrics: “Shake, shake, shake it up and make it fizz / You’ve got to stir that mixture / Make it really thick / Let it drip all over / Now give the spoon a lick”. Furthermore, on the literal side, each song is being released as a silicon product too. Don’t ask, I don’t really understand.

He’ll be doing the Laneway national tour as well as sideshows in the new year.


Hometown: London, UK.
Latest album: Product, out 25 November 2015.
Sounds like: Daft Punk.
Say what? Product comes with a USB sex toy.








Exclusively hand-picked just for you, by Jane.  

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